Myrtle Beach, South Carolina, and the Myrtle Beach Area Golf Course Owners Association (MBAGCOA) have partnered with Barstool Golf Time to market its unrivaled quality and variety of award-winning golf courses to Barstool’s worldwide network of golfers.
The revolutionary partnership adds to Myrtle Beach’s existing marketing relationship with Barstool Sports by directly connecting Myrtle Beach’s golf courses to millions of golfers throughout the Barstool Golf network. Integrating Myrtle Beach’s tee sheet, Omni Golf Technology, allows courses to control tee-time pricing, golfer data, and special offers. As Barstool Golf Time doesn’t charge golf courses a marketing fee to list on its marketplace, the course receives 100% of its revenue.
“This is an exciting opportunity for the Myrtle Beach golf market and the Grand Strand, said Tracy Conner, Executive Director of the MBAGCOA. “We are excited to partner with two emerging companies in the golf industry. Supreme Golf and Barstool Sports are at the forefront of innovation in our industry. We are excited to introduce The Golf Capital of the World to a new generation of golfers and showcase the 80+ golf courses in our market.”
“Myrtle Beach is one of the greatest golf destinations in the world and a wish list of places to play for many golfers,” says Jonathan Wride, CEO of Supreme Golf, a partner in Barstool Golf Time. We look forward to showcasing Myrtle Beach’s unmatched golf offering to our millions of golfers and allowing them to instantly book tee times directly with the courses of their choice.”
Expanding their relationship with Barstool Sports provides Myrtle Beach a deeper relationship with one of sports’ largest and most influential media brands, especially to young audiences, that benefits courses’ lifetime value of customers. Barstool Golf Time campaigns include content development, social media, public relations, digital marketing, data management, experiential marketing, and other measurable tactics.
Barstool Sports is a major player in the golf community. The company produces the #1 golf podcast “Fore Play”, a weekly show by common golfers, for common golfers in which Riggs, Trent, Frankie, and Dan Rapaport bring a young, fresh, and comedic perspective to the rapidly evolving game. The podcast has featured some of the biggest names in golf, including Bubba Watson, Brooks Koepka, and Michelle Wie West, as well as other notable guests such as Shay Mooney.
In addition, Barstool Sports has inked partnerships with the PGA Tour & Ryder Cup for exclusive merchandise collaborations, while its flagship golf event, the Barstool Classic, is in its fifth year. The tour features 25 stops nationwide and is designed for the common golfer. It has become known as one of the greatest combinations of golf competition, camaraderie, and fun in the golf world. Players of all skill levels participate in the tournament format, which includes multiple rounds of play and a range of prizes. The tour also features exclusive courses and celebrity appearances, adding to its appeal.
About Myrtle Beach Area Golf Course Owners Association
Founded as the Grand Strand Executive Golf Association, MBAGCOA has several objectives. Since 1978, it has focused on and for the operation of the golf course: development and coordination of policies, special projects, programs to advance operational initiatives, promotion of the welfare of course owners and managers, and supporting and growing the game of golf. These activities assure the quality experiences locals and visitors have come to expect on the Grand Strand continue for generations to come.
More information: www.myrtlebeachgolfpassport.com.
About Barstool Golf Time
Barstool Golf Time, a Supreme Golf and Barstool Sports collaboration, is a tee-time booking platform that markets golf courses to a highly energized and fast-growing golfer base. Barstool Golf Time offers exclusive programs such as Barstool VIP, Barstool’s Best, Foreplay-Reviewed and Barstool Rewards to provide greater golf course exposure. Barstool’s unique reach to modern-day golfers, where 85% play golf when they travel, combined with Supreme’s advanced technology, which ensures golf courses receive golfer data and price control, is leading the golf industry to a place where both courses and golfers thrive. www.BarstoolGolfTime.com
- Barstool Sports – One of the largest and most influential digital sports, entertainment and media platforms, Barstool Sports delivers original content across blogs, podcasts, video and social media, supported by nearly 100 dedicated personalities. It is home to the No. 1 golf podcast “Fore Play;” No. 1 sports podcast “Pardon My Take;” No. 1 hockey podcast “Spittin’ Chiclets;” popular lifestyle pod “Chicks in the Office;” leading comedy and original Barstool podcast, “KFC Radio;” and more. In 2022, the media juggernaut boasted 200M social followers, 27B video views across its content and 40M monthly podcast downloads. www.barstoolsports.com
- Supreme Golf – Connecting golf courses to golfers worldwide, Supreme Golf gives courses access to data, tools and technology which optimize revenue. The company also affords golfers the most extensive inventory of tee times from which to book and play rounds. Supreme Golf is the preferred partner of golf course owners and operators for integrated solutions, including tee-time distribution, public membership subscription software, white-label marketplaces, advanced reporting and consulting services. www.supremegolfsolutions.com.